10 Misconceptions about Web Privacy
Posted on | September 1, 2010 | No Comments
The debate over Web privacy has given rise to a number of misconceptions about how personal information is collected and used by Web firms. Economics professor Paul H. Rubin has written a good article in the Wall Street Journal about the 10 Fallacies about Web Privacy. I especially like the one ...Add a Customer Service Centre to Your Facebook Page
Posted on | August 17, 2010 | No Comments
A great new Facebook app for businesses of any size has just been launched. It is the new Parature for Facebook app. It’s a new customer service application which will help brands enhance the quality of customer service they provide through Facebook, by turning a Facebook Page into a full-featured ...Category: Facebook, Social Media Marketing, Training Dates
Tags: customer service > distributed content > Facebook > parature
Tags: customer service > distributed content > Facebook > parature
Future of Retail - Selling Transparency
Posted on | August 9, 2010 | No Comments
New vegetarian restaurant chain, Otarian, has locations in both London and New York, and are placing their sustainability and eco-friendly values front and center – the carbon footprint of every item it serves is clearly displayed on the menu. The idea is to educate its customers about the environmental impacts of ...Brand Implications for New Facebook Questions Feature
Posted on | August 1, 2010 | No Comments
A few days ago Facebook launched “Questions”, a new feature intended to allow users to ask questions to the Facebook community. Currently, Questions is available in beta to a small amount of users in the U.S. and the U.K, but is planning to make the feature available to everybody in ...Category: Facebook, Social Media Marketing, transparency
Tags: Facebook > Social Media Marketing > transparency
Tags: Facebook > Social Media Marketing > transparency
Mad Men Everything Old is New Again
Posted on | July 28, 2010 | 1 Comment
I watched the Mad Men Season 4 premiere episode last night, courtesy of iTunes. I won’t offer spoilers but the premiere centers on the new ad agency that was formed at the end of last season and Don’s hesitant realization he can’t hide forever and if he’s going to make ...Turn Your Customer Email Addresses into Social Profiles
Posted on | July 22, 2010 | No Comments
I’m often asked by clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?” Flowtown gives you the answer in seconds. Export your email subscriber or customer database to Flowtown (they do not store any of your ... keep looking »